Magnetic Web Content is about helping people create attention grabbing, engaging content.
My name is Lyndon Antcliff and I have over 10 years of coaching and training people to create content that works to build a brand. Some people call it, “content marketing”.
I have worked for really, really big companies, companies so big their car parks almost have a seat on the United Nations.
Companies like Tesco, Samsung, AMD, HSBC…etc and that’s great as we are all instructed to brag when we do a bit of work for the huge corporates, as if it were a Noble Peace Prize.
I have also worked with one person businesses and humble bloggers trying to scrape a living out of a digital marketplace. I love working with these types of people as their time to execution is so fast and you really can make a difference in peoples lives. Which is an absolute buzz.
I have a trained staff in several digital agencies, including one of the biggest advertising agencies in the UK and a player worldwide.
My work has appeared in Wired, BBC, Fox News (I know but some people watch it), The Sun…etc.
I have been quoted in publications such as the Sunday Times, Time magazine, the paper versions not the blog. This was great because I get to show my kids what Daddy actually does and doesn’t simply watch Netflix claiming, “I’m researching, c’mon”.
Most proud that my work has featured on Radio 4, in the News Quiz and my bit was read by comedian Mark Steel ( and yes I do have a recording for the skeptical ones) and also Radio 1, the Simon Mayo show – but who really cares about Radio 1 these days?
I built my first website over 20 years ago.
Before the internet I was an unemployed writer of screeplays and novels, and I was very good at the unemployed part.
Constantly creating interesting narratives enabled me to explore what does and does not work. Buy applying my creative talents to the internet for the past 20 years has enabled me to test and tweak what works and pass the info on.
I currently live in Cornwall with my family, operating as a content coach for those who need it.